Florence Ceramics: California Porcelain Figurines
Florence Ceramics Company was an American pottery founded by Florence Ward in Pasadena, California, in 1939, producing elegant hand-decorated porcelain figurines, flower holders, and decorative accessories until 1964. The company became renowned for its graceful lady figurines in period costumes, which were individually hand-painted and often featured delicate lace-like drapery created by dipping actual lace in liquid clay. Florence Ceramics figurines are among the most collected California pottery figures.
History and Development
- 1939: Florence Ward begins making ceramic figures in her Pasadena, California garage
- 1942: Moves to a small workshop; begins selling through department stores
- 1944: Incorporates as Florence Ceramics Company; production expands
- 1946-1960: Peak production period; figurines sold through major department stores nationwide
- 1956: Over 100 employees; producing an extensive line of figurines, planters, and accessories
- 1964: Sold to Scripto Corporation, which converted the plant to advertising specialty production
- Florence Ward personally supervised quality and design throughout the company's existence
Types and Subjects
- Lady figurines: The most collected category; elegant women in 18th and 19th-century costumes
- Gentleman figurines: Male figures in period dress, often paired with lady figurines
- Couples and pairs: Matched sets intended for display together
- Historical and literary figures: Subjects from history, literature, and mythology
- Flower holders and planters: Figural vases and planters incorporating human figures
- Wall pockets: Decorative wall-mounted pieces
- Artware: Vases, bowls, and accessories with applied floral decoration
Identification and Marks
- Pieces are marked "Florence Ceramics" or "Florentine" with "Pasadena, Calif." in various ink stamps or incised marks
- Model names are typically included on the base (e.g., "Scarlett," "Elizabeth," "Louise")
- Early pieces may bear only a paper label, which is often missing
- The porcelain body is semi-translucent with a smooth, even glaze
- Lace drapery is the signature technique; actual lace dipped in liquid clay burns away during firing, leaving a delicate ceramic replica
- Hand-painted features should show individual brush strokes; each piece varies slightly
Auction Price Ranges
| Item Type | Typical Range | Premium Examples |
|---|---|---|
| Common lady figurine | $30 - $80 | Popular models: $100 - $200 |
| Scarce lady figurine | $80 - $250 | Rare models: $300 - $800 |
| Gentleman figurine | $40 - $120 | Rare: $150 - $400 |
| Matched pair (couple) | $80 - $250 | Desirable pair: $300 - $700 |
| Flower holder/planter | $30 - $80 | Figural: $100 - $250 |
| Rare or unusual piece | $100 - $500 | Exceptional: $600 - $1,500 |
| Large or elaborate figure | $80 - $300 | Godey lady series: $400 - $1,000 |
Condition Factors
- Lace drapery is extremely fragile; missing or broken lace elements significantly reduce value
- Fingers, flowers, and delicate applied details are vulnerable; intact examples are essential for full value
- Original paint should be bright and unfaded; wear on facial features is common and reduces appeal
- The porcelain body should be free of cracks; hairline cracks in thin areas are common
- Restored pieces should be identified; UV light can reveal repairs to lace and applied elements
Collecting Tips
- Lady figurines with elaborate lace drapery and rich polychrome decoration are the most desirable
- Certain model names are significantly rarer than others; study production records and collector guides
- Pairs or groups intended to be displayed together are more valuable when kept together
- Godey lady figurines (inspired by Godey's Lady's Book fashion plates) are a popular subcategory
- The company's closure in 1964 created a finite supply that supports long-term collecting interest
- Compare with other California pottery figurines (Hedi Schoop, Kay Finch, Brayton Laguna) for market context